It is a package of tools designed to help websites meet or stay in compliance with the company’s Web Performance Best Practices. Google PageSpeedĪnother website analysis tool from Google, Google PageSpeed, was first introduced in 2010. The tool has a mobile version which can be used with smartphones that are iOS or Android based. Google Analytics is used on 55.5% of websites and has a market share of 85.1%. It is the most used website analysis tool for traffic as of February 2019. Google Analytics is a web analysis tool first offered in November 2005. Here are five of the best website analysis tools available to your business: There are plenty of tools available to you to assist with the analysis of your website and its performance vis-à-vis your company’s website marketing goals. through search algorithms like Google PageRank (PR) helps searchers quickly find the information they want, find an appropriate solution, and become engaged with your business. Not only do search engines look at keywords, they judge the appropriateness and relevancy of the content to the search terms submitted by the user. Why is website visibility and search engine optimization ( SEO) important? Search engines, such as Google (which accounts for nearly two-thirds of all web searches in the U.S.)and Bing, use algorithms that analyze your website’s page content. If you have an online strategy for your business, you need website analysis tools to ensure your web pages are highly visible to your target market. Website analysis tools help optimize your website, improve your search rankings, and drive more traffic to your website.
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